Live Your Brand
Identity systems
Type pairings, colour roles (not 40 swatches), grid, and graphic devices. Enough to stay consistent, not so much that nobody uses the file.
Creative services
Visual identity, guidelines, and campaign creative that follow your strategy — not a moodboard in search of a brief.
Design that has a job to do
We do not start with a favourite typeface. We start with the platform: who you are talking to, what must be recognised at a glance, and where the identity will actually appear — a shopfront, a 16:9 deck, a tiny app icon, a kraft box.
Colour, type, and layout are decisions against that list. The result is a system your team can apply without asking us every Friday.
Creative capabilities
- Logo design and a workable identity system (primary, lockups, clear space)
- Brand guidelines and an asset library your team can open
- Stationery, pitch decks, and sales collateral
- Campaign creative for digital and print
- Social templates that keep looking like you after the intern uses them
- Packaging and environmental design direction
- Photography art direction and shot lists
From mark to applications
A logo that only works on a white square is unfinished. We show the identity on the materials you already spend money on: website hero, name cards, packaging, uniforms, event walls.
Guidelines cover colour, type, photography crop, and what not to do. They are written for busy people, not for other designers only.
Campaign and photo direction
When a launch needs images, we write the brief, art-direct the shoot, and crop for the channels you actually run.
Investment
Visual identity packages start from SGD 3,600, depending on applications and how many lockups you need. Campaign creative is quoted per project by channel and volume. Strategy can sit in the same engagement or arrive from work you already have.